Sustainability
CEWE COLOR takes responsibility
The CEWE COLOR Group declares itself to be a supporter of social responsibility and is convinced that the observation of social standards, social commitment and responsible economic and ecologic actions are important factors for the long-term economic success and the acceptance of the company.
As an internationally operating photo service company the CEWE COLOR Group has always managed its business in accordance with national and international laws and generally accepted ethical principles. Responsible actions and social commitment are a tradition at CEWE COLOR and are an integral part of the corporate culture.
In this connection the CEWE COLOR Group has developed a model which represents the corporate culture and values to explain and communicate them internally and externally. These are characterised by integrity, reliability and responsibility.
It is the guiding principle of our entrepreneurial activities to be economically successful in the long term in the interest of our customers, suppliers, partners and shareholders. At the same time CEWE COLOR is seeking to consider the needs of all employees, and to do justice to the interests of the company.
We have proven by a host of measures in the past and also during the past fiscal year 2010 that we were able to keep our group successfully on a sustainable value-oriented track by developing new products, innovative procedures and customer-oriented services. Sustainability: in the corporate mission of the CEWE COLOR Group this means profitable growth and environmental protection including social responsibility.
Our contribution to the future
We take our responsibility for an economic, socially responsible and ecologic development seriously and continue to work at making our procedures and the production processes still more efficient and more environment-friendly. Our measures are presently focusing on areas which directly affect our business model and the interests of our shareholders. This takes place, among other things, by an active resource management. We are going easy on resources while optimising efficiency at the same time. And we waive the use of critical substances or materials to the extent this can be guaranteed across the entire value-added chain. The same applies to waste avoidance by using more effective processes. Responsible action also takes effect in our employment relations, for example, by promoting the commitment of our employees, making the best use of their knowledge and skills. All of these measures have a lasting impact they contribute to improving structures and processes and generate savings in the future.
However, we will not be content with what we have achieved. For the CEWE COLOR Group to achieve its targets the challenges of an insecure worldwide economic trend or the demographic changes of society must be taken into consideration. This is why CEWE COLOR intends to integrate the sustainable development of the company even stronger, more systematically and more transparently than before into its plans and activities. Just as CEWE COLOR recognised much earlier than the competition that a fundamental change from analogue to digital photography was taking place and adjusted to this in time, CEWE COLOR is relying on the integrity of sustainable factors – for a responsible and economic use of resources, and to achieve competitive advantages by further improving our structures and processes.
Long-term oriented and economic activity is a legitimate interest of the employees, customers, suppliers and partners, and is also expected of us by the shareholders of CEWE COLOR and the remaining lobbying groups. The company will take due account of this expectation.
